Home :: Learning Technologies :: Interactive Video Framework

Interactive Video Framework

Unlock Next-Level Learning Experiences Through Interactive Videos

According to Forrester Research, employees are 75% more likely to watch a video than to read documents, emails, or web articles. While the use of videos in eLearning have been around for some time now, interactive videos are set to become a path-breaking e-learning format. 

While the traditional video-viewing experience is limited to selecting play, pause, moving the seek bar to different time stamps, and restarting the video, an interactive video provides multiple ways to engage with the video content. Rather than having a passive viewing experience, learners can interact with the video’s content by clicking, dragging, scrolling, hovering, selecting and performing other such actions like they would with any other e-learning content. 

Interactive videos can be used to offer both formal and informal training, such as:

Microlearning nuggets

Learning journeys 

Story-based learning

Scenario-based learning

Performance Support Tools (PSTs) or job aids 

Gamified modules

Personalization by drawing from a repository of assets

Supplementing Instructor-Led Training (ILTs) 

EI’s Approach: Creating a DEI Ecosystem

Interactive Video Framework is a part of EI’s innovation and exploration mandate, which provides varied interactions to create an immersive and sticky learning experience: 

Hotspots: Clickable areas within a video can take the learner to an external webpage or reveal content in the video.

360-degree viewing: The learner can click and drag the screen in any direction within the video frame and have a 360° view instead of one linear view. 

Data input for Quizzes: The learner can click/select, drag, and enter data in form fields, which can also be used for knowledge checks and assessments.

Branching: Learners can control the narrative flow by making decisions at key points, and take assessments that give customized results at the end.

Intermittent Feedback: A score meter tracks learner selections and provides feedback in the form of pop-ups. Badges and points can also be awarded. 

With features like Game UI, real game assessment sessions, AI integration as per the learner response, SVG animation, and 360° interactivities, learner experience can be taken to the next level. 

Leverage the Untapped Potential of Interactive Video Frameworks

EI uses a customizable interactive video framework to introduce interaction levels unlike other online solutions. EI’s interactive video framework:

  • Offers multi-device compatibility across PCs, tablets, and smartphones (iOS and Android)
  • Allows branching within a single video or multiple videos
  • Enables the inclusion of gamification elements such as timers, score meter, and rewards
  • Allows inclusion of videos from online sources, like YouTube, Vimeo, etc
  • Is compatible with AICC, SCORM 1.2, 2004, and TinCan (xAPI). It can be hosted on an LMS for complete tracking or can be run as a standalone piece on a web server. It also allows for media server integration, and incorporates analytics through API to track detailed reports
  • Banking, Financial Services, and Insurance
  • Healthcare, Medical Devices, and Pharmaceuticals
  • Retail and Consumer Goods
  • Government Agencies and Non-Profits
  • Beverage and Tobacco
  • Information Technology and Computer Software
  • Manufacturing and Logistics
  • Management Consulting
  • Media and Entertainment
  • Universities and Continuing Education
  • Airlines, Aviation, and Aerospace
  • Automotive Sector
  • Professional Skills Training
  • Sales Training
  • Leadership Training
  • Induction and Onboarding
  • Diversity, Equity, and Inclusion Training
  • Sustainability Training
  • Compliance Training
  • Application Simulations Training
  • Product Training
  • Soft Skills Training

Ranked #1 in the Top Content Providers for Custom eLearning in 2023.

Awarded Gold by Brandon Hall Group for Best Use of Video for Learning in 2022.

Case Studies

Improving New Hire Time-to-productivity by Transforming Instructor-Led Induction and Onboarding Training to Blended Learning

A Gamified Learning Solution to Convert Dry Compliance Content into an Immersive Learning Experience

Reinforcing the Code of Conduct Mandate Using an Immersive Game Based Learning Experience


Contact us!

Partner with us to futureproof your corporate training.

Read our insights

Get the latest insights, trends, strategies, tips, best practices, guides, and inspiration for improving your training and development programs.