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Top eLearning Content Development Company 2018

October 3, 2018 | By Asha Pandey

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EI’s 4th Consecutive Stand in the Top 10 eLearning Companies of 2018

On Oct 9th 18, we again made it to eLearning Industry.com’s Top 10 eLearning Companies for 2018 (for the 4th consecutive time).

At the same time, we crossed a landmark of having completed over 10,000 hours of custom Learning and Performance Support solutions. This includes:

Traditional eLearning.
Mobile Learning (from its first avatar of “Mobile Friendly” format to the current “Mobile First” format).
Microlearning (For performance support as well as for Formal Training featuring learning paths).

Over the last 16 years, we have crafted learning and performance support solutions across the spectrum of corporate training needs including:

  • Compliance training.
  • Induction and Onboarding.
  • Application Simulations training.
  • Skills training.
  • Product training.
  • Sales training.
  • Leadership training.

Many of our large customer relationships began with a one-off project. Today, we work with several global corporate academies as a strategic partner adding value to both Formal Training and performance support solutions. Over the last 16 years, we have sustained an enviable customer retention level by consistently offering value beyond the brief.

The learner is at the core of the Learning and Performance Ecosystem based approach and we craft highly learner-centric design approaches.

Our learning and performance support solutions:

  • Drive knowledge acquisition, retention, and application.
  • Make learning relevant and memorable.
  • Enable performance improvement or the desired behavioral change.
  • Provide a demonstrable impact on business and a positive ROI.

At EI, Solution Architecting defines the framework required to implement innovative learning and performance support solutions to meet the business goals of our customers.

The Solution Architecting framework defines and aligns our solutions to our customer’s focus areas. We:

  • Understand learner expectations and mental models.
  • Create a learner-centric design approach.
  • Leverage on Innovation and Exploration of new ideas.
  • Use Creative Instructional Design to provide engaging and better user experiences.
  • Provide creativity backed by strong technology.

There are two significant feeders that continuously enrich our Solution Architecting approach:

Ongoing research by our Innovation and Exploration team—that scans the global knowledgescape specifically for:

  • New authoring Tools.
  • New technologies.
  • Trends (on what learners want and how businesses wish to see the desired impact).

Inputs from our Competency Lab on user-centered design that ensure our learning designs:

  • Motivate the learners.
  • Are relevant and relatable.
  • Offer sticky learning.
  • Facilitate an effective application on the job.
  • Provide higher learning effectiveness.
  • Are memorable.
  • Help learners gain additional skill and enhanced performance.
  • Impact ROI positively.

Our Learning and Performance Ecosystem approach works at multiple levels:

  • Create motivation and interest for learners.
  • Create a solid value for learners (skill enhancement or acquire a new skill or fox an identified gap).
  • Use established, emerging, and cutting-edge learning strategies to strike the right balance and create highly sticky learning experiences.
  • Demonstrate the behavioral change or performance enhancement that the business wants to see.
  • Promote “learning as a continuum” and offer varied formats that can suit different learner profiles.
  • Establish a positive ROI for our customers.

Built on the core of the popular ADDIE model, we have a unique development model that we call as CRAFT (Consult>Refine>Aggregate>Form>Test).

Our approach uses:

  • Agile practices.
  • Design Thinking Workshops.
  • Includes eBridge – our proprietary project management platform designed to meet corporate quality standards (we are a CMMI Level 3 certified organization) for communication and review.

The optimal solution emerges through an iterative process:

Step 1

  • Requirements gathering and analysis.
  • Understanding user/learner/stakeholder expectations and goals.

Step 2

  • Brainstorming on strategies and approaches.
  • Establishing learnability guidelines.
  • Mood-boarding, Visual Storyboarding, and Prototyping.
  • Reviews and iterations of design solutions.

Step 3

  • Implementation of standard organizational practices to develop the solutions and documentation.
  • Creation of design specification documents.
  • Reviews based on user acceptance guidelines.

We have continuously refined our development model to meet the dynamics of a globally spread out customer base. As a result, we offer one of the most effective Total Cost of Outsourcing (TCO).

It features:

  • An online framework for collaboration across time zones.
  • An online tool for project management.
  • Tools for online review.

Our team members are fully aligned to our mandate of customer delight. As a culture, we have fostered room for individuals to grow. We have several team members who have spent over a decade with us and, in their journey, have grown individually and helped our customer and partnership relationships grow!